what we do
We are an award-winning London based strategic creative consultancy, taking a pragmatic, tailored approach to product design, art and brand direction.
Whilst retaining their brand DNA, we help clients reach new audiences and re-establish themselves at the forefront of their marketplace.
Through intelligent marketing strategies, bespoke art direction and innovative product design, we nurture existing strengths whilst unveiling and developing unrecognised potential.
We invest in thorough research to understand the brand identity of our clients, using the knowledge of their ethos, history and needs to reinvigorate their image and build towards their future.
We believe successful design is about engaging consumers.
Our comprehensive knowledge of target markets enables us to create relevant, award-winning products that provoke an emotional response from consumers and are celebrated by the press.
Having worked with internationally-renowned clients, we value the prestige associated with luxury brands.
We target products and campaigns to compete in the elite contemporary market, ensuring that premium materials are matched with progressive aesthetics.
Bringing together those who excel in their field, we initiate collaborations that ensure our brands and products are part of an international design dialogue.
From product design to marketing strategies, we respond to our client’s brief with our innovative approach.
Every commission is unique and must be tailored to address the aims of the project whether this includes commercial product design, a public space commission or rebranding strategy. Through analysing the aims and expectations of the client and their target audience, our ideas are always designed with them in mind.
These commissions cover a spectrum of sectors and skills, such as incorporating unusual materials and cutting-edge technology, creating an exceptional customer experience, or honouring an extraordinary space. Our dynamic, client-focussed approach allows us to succeed in bespoke projects for a variety of industries.
how we do it
Research is at the core of our approach. We are devoted to understanding the DNA of a client, from their ethos to their use of materials. But we also dig deeper, often finding interesting historical references and stories to inspire our collaboration.
We believe in design that tells a story and products that introduce people to traditional materials. Whilst valuing craftsmanship skills, we are also excited by the possibilities of modern technology. Our aim is to produce designs in which the quality assures the longevity of the product.
Our consultancy process is holistic; when designing a product we are also thinking about the marketing and effectively reaching our target audience. This covers consumer profiling and launch events down to the smallest detail.